The Shopify module in Gradezilla’s Digital Marketing & AI Course takes you from a free Shopify account to a working online store, step by step, with no coding. It is the bonus part of the main course, taught after the WordPress module, and it covers nine stages: account setup, first pages, domain and email, design, products and shipping, checkout and payments, customer-service apps, traffic apps, and sales apps.
Key takeaways
- Where it sits: “Become a Shopify Expert” is the bonus module of the Digital Marketing Intensive Course, the first of the five courses in the program.
- What you build: a complete store, from the free account and the store name to a connected domain, products, checkout, and the apps that bring traffic and sales.
- No code: the outcome listed in the program is to launch Shopify stores and manage the technical setup without writing code.
- How it is taught: hands-on and step by step; you set up and build your own store as the module goes along.
Is the Shopify module a separate course?
No. It is part of the Digital Marketing & AI Course. The main course has ten modules, from marketing foundations and brand building to Meta, Google, TikTok and LinkedIn ads, SEO and WordPress; the Shopify module comes right after the WordPress module as a bonus. The idea is simple: by the time you reach it, you already know how to research a market, build a brand, create content and run ads. The Shopify module gives those skills a shop to work on.
In the program’s list of skills, it belongs to “Build AI Websites and Online Stores”: learn how to build websites using AI, use WordPress, launch Shopify online stores, and manage essential technical infrastructure without writing code.
What will you learn in the Shopify module, step by step?
The module follows the order in which a real store gets built. Each stage below is a section of the curriculum.
| Stage | What you do | What you have afterwards |
|---|---|---|
| 1. Introduction | How a Shopify store makes money; setting up your free Shopify account; free mentoring. | An account and a clear idea of what you are building. |
| 2. Your Shopify website, first steps | Creating pages and menus; choosing the store name and homepage image; using AI tools; time management and next steps. | A store skeleton with a name and a homepage. |
| 3. Building a real business | Domain name setup and email creation; connecting the domain to Shopify; removing password protection. | A store on its own domain, open to visitors. |
| 4. Design, next steps | Logo creation; Google ranking visibility; responsive design and store policies. | A store that looks right on phones and has its policies in place. |
| 5. Ecommerce, building your store | Store defaults, locations and markets; shipping rates and product templates; adding products and collections; inventory, taxes and blogging. | Products, collections and shipping ready to sell. |
| 6. Ecommerce, time to checkout | Cart and checkout customisation; payment providers; order fulfilment; customer segments and notifications. | A checkout that takes payments and a process for fulfilling orders. |
| 7. Apps, customer service | Live chat and order tracking. | Ways for customers to ask questions and follow their orders. |
| 8. Apps, driving traffic | SEO, email marketing and pay-per-click campaigns; analytics and heat maps. | Visitors arriving, and the tools to see what they do. |
| 9. Apps, boosting sales | Abandoned cart recovery; cross-sells, upsells and discounts; customer reviews. | More of those visitors turning into buyers. |
What will you have at the end?
A store you built yourself, not a demo: your own domain connected, products organised in collections, shipping rates and taxes set, a customised checkout with a payment provider, customer-service and tracking apps installed, and the traffic and sales apps running. Because the module runs inside the full program, you also leave with the marketing around the store: the brand, the content calendar, the ads and the SEO that bring people to it.
What to do before the module starts
- Decide what you want to sell, even if it is a small test range. Building a real store teaches more than building an empty one.
- Think of two or three possible store names, and check whether the matching domain is available.
- Gather what you already have: a logo or a draft, product photos, prices, and your shipping options.
- Have a laptop ready; the module is hands-on from the first stage.
Frequently asked questions
Do I need to know how to code?
No. The program lists the outcome as launching Shopify stores and managing the technical setup without writing code. Domain connection, design, products, checkout and apps are all done through Shopify’s own settings and apps.
Do I have to pay for Shopify during the course?
The module starts by setting up a free Shopify account, so you can follow every stage without a paid plan. If you decide to keep the store running and take real orders after the course, Shopify’s own plans and transaction terms apply; check Shopify’s current pricing for your country.
Is there a separate Shopify certificate?
No. The Shopify module is part of the Digital Marketing Intensive Course, which is CPD-accredited in the UK (60 CPD credits). The program’s other certificates cover social media marketing, Hootsuite, the Meta Certified Digital Marketing Associate exam preparation, and Canva design.
Can I use what I learn to sell to customers in Saudi Arabia or the Gulf?
The module covers store locations and markets, shipping rates and payment providers, which are the settings that decide where you can sell and deliver. Which payment providers and shipping options are available to you depends on where your business is registered, so that part is checked case by case in the sessions.
How do I join the Shopify module?
Register for the Digital Marketing & AI Course; the Shopify module is included as its bonus module, so there is no separate enrolment. The course page carries the details of the current edition.
Who teaches the module?
Bashar Amin, the founder of Gradezilla, who teaches the whole program; the Shopify module is taught in the same hands-on format as the other modules.
Sources
- Gradezilla, Digital Marketing & AI Course page: full curriculum and certificates (read 16 October 2026).
- Gradezilla, “The MEA’s Most Practical Digital Marketing & AI Program”, 2026 edition brochure, page 20, “Become a Shopify Expert” (PDF, available on request).
Curriculum as published on 16 October 2026. Shopify’s plans, apps and country availability change; check Shopify’s own site for current terms.
Build your store inside the full program
The Shopify module is one part of Gradezilla’s Digital Marketing & AI Course: 75+ hours of training with Bashar Amin covering brand, content, ads, SEO, WordPress and Shopify, with up to five international certificates.
Written by the Gradezilla team · Reviewed by Bashar Amin
